Leadership Essentials: Creativity

Creativity in leadership means using your imagination to create ideas that potentially add value for the organisation and/or stakeholders. It is vital that you are able to lead the creative process and encourage idea generation so that your team and organisation find new and better ways to innovate and solve problems, especially when there is no previous experience of the issue. Creativity will also help your organisation to deal successfully with a rapidly changing economic, technological or cultural business environment.

‘Leadership Essentials: Creativity’ provides an overview of why a creative environment is essential for leadership capability and includes ‘Top Tips’ on how creativity can help you become a better leader.

The Essentials leaflet is supported by three Spotlights that look at creativity in more detail to help you improve your leadership skills:

  • What is Creativity?
  • The Creative Self
  • Managing the Creative Process
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